The Instagram algorithm is all about figuring out the content that will interest the audience and making it appear at the top of their feed. If you are wondering how the algorithm works, here are some factors that it considers:
According to the algorithm, Instagram will not show posts in full reverse-chronological order. Users want to see fresh and timely content every time they log in. Although your followers may not necessarily see your post at the exact moment you share it, you should post at the best times to maximize early engagement and reach greater number of users. It is a good idea to Buy Real Instagram Followers so that more people can see your posts.
Instagram algorithm boosts posts that receive more likes and comments, where comments are weighted more heavily than just likes. Since initial activity is an indication that your post is worth a lot of engagement, the platform is more likely to make it show it in the beginning of the feed. Hence, Instagrammers should work on figuring out the best times to post by experimenting and analyzing post performance.
Also Read: Creating A Perfect Post for Instagram
How often a user engages with an account over time determines the depth of their relationship with the person or brand. For instance, if a particular follower frequently likes or comments on your posts, they will see your content at the top of their feeds. The algorithm makes sure users see content from accounts that they have a close relationship with, even if these accounts do not have enough followers. Therefore, to get more people to see your posts, you need to develop ongoing relationships with your fans. Consistent engagement is more important than sporadic engagement. Use Instagram analytics tools to track which posts receive more engagement and then share more content similar to that.
Profile searches and direct shares
Searching for a particular account as well as sharing their posts through direct messaging is a pretty clear indication that the user is interested in seeing more of their content. While you cannot track engagement for direct messages, Instagram keeps monitoring them in the background and its algorithm works accordingly. To promote your account, you should create more of compelling content that your followers would want to share with their friends. Moreover, a good way to maximize the impact of profile searches is to ensure that your Instagram account is easy to find and consist a fully-completed optimized Instagram bio.