Social media networks are very busy during the New Year’s; in fact, it is the time when most tweets, checked-ins and snaps are shared. At this time, you do not want your brand to stay behind and miss the opportunity to create brand awareness. While some companies take a simple route and simply wish their audience a Happy New Year, others put some efforts to connect with the audience. Here are some great ideas that can drive more New Year’s social buzz for your business as well as help you pick up some new followers. Speaking of new followers, did you know can you Buy Real Facebook Likes and Instagram followers for a very cheap price?
A Review of 2017
Since you have been a part of your industry for the entire twelve months, you must know it back-to-front. Hence, your insight into what has happened over the last year will be very invaluable. To make the best use of these insights, you can put together a series of posts related to some huge changes that your company experienced over the course of past twelve months. Depending on your company, you can come up with any post title you like, but in case you find yourself struggling, here are some suggestions:
- Things we Loved and Loathed about Industry Changes in 2017
- 10 Best Product Launches of 2017
- Reliving the Year with Us
- Our Biggest Achievements of the Year
As a continuation to review posts, you can also share your predictions for 2018. Yes, you will find a lot brands sharing their ideas, but that does not mean you should not put one together yourself. Your insights and content should always be unique, making you stand out among the competitors. So, if you have new ideas about some big news in 2018, don’t hesitate to share it with your fans.
Also Read: Top 3 Social Media Marketing Trends For 2018
Time for a Giveaway
What could be a better way to mark the beginning of the year than by offering your fans some amazing gifts and giveaways? This is a no-brainer and you can easily get involved in this, especially if your business is an e-commerce. Think about what can you offer, perhaps training session or a free consultation? A discount on the services or products you are selling? Or simply, a hamper of products that you know your fans would be interested to receive? Undoubtedly, giveaways on social media are a sure-fire way to increase engagement, create brand awareness and boost reach. And New Year’s Day is one of the best times to host a giveaway as it sets the tone for the year, tapping into the spirit of good-will for the coming year. So, get 2018 off to a great start with an old-fashioned yet highly effective bout of generosity.
Yearly Round Ups
Did your brand engage in Throwback Thursday posts throughout the year? If it did, you will have an idea about how successful a good bit of nostalgia can be when it comes to generating engagement. One of the best ways to humanize your brand is throwing back to the event either in your company or outside of it. So, mark the end of 2017 giving your fans a round up of what you as a brand have been up to over the last twelve months. It can either be a video montage if you have taken some clips on your phone, a blog post highlighting your best bits or simply a series of social posts, giving a glimpse of your favorite moments from the year.
Share your Resolutions
Resolutions are a pretty common thing when starting a new year and you will see every other individual and brand talking about it. However, sharing your New Year’s Resolution is a great way to inspire your audience and make them feel more connected to you. On a more personal level, you can share the individual resolutions of every team member behind the brand; one per day until the end of January is probably a good idea. A more general approach is to share your company’s resolution, telling your audience the milestones it plans to achieve in the coming year. Taking things a step further, encourage your followers to send their own resolutions for their life and business. You can foster a sense of community by responding to their stories and even sharing the best ones.