If you are regular Instagram user, you might have noticed that you do not receive as many likes or comments as you used to. The reason for this could be the change in Instagram’s newsfeed that has changed its chronological approach to algorithm. As a result, engagement rates have been dropped. Nonetheless, here are some tips that can help you get more followers on Instagram as well as boost engagement. You can also Buy Real Instagram Followers to increase your audience.
High Quality Content
The quality of the content is what reigns supreme on Instagram, and since visual media dominates the network, it is desirable to hire a professional videographer or photographer. The photography needs to be designed for storytelling and eye-catching. Video posts on Instagram are now on auto-play, which means by using creative high-quality videos you can grab the attention of users browsing their feed. Moreover, you can also come up with the photo editing and capturing style that is distinctive to your brand. Once you develop a strong visual brand, your followers will be able to identify you from your content and might begin to associate the brand with certain visual attributes.
If you feel that your post engagement is declining, you should expand your posting in other areas, such as stories. Instagram Stories offer a plenty of engagement opportunities, which is also includes the latest Poll feature. The Instagram algorithm looks at all actions of engagement like sending a story to someone to replying to a story. And greater engagement means more chances of your posts showing up in the feed. Also, using Live Videos on Instagram is another way of engaging with your followers. The video is shown in the stories feed and your followers might even receive a notification for it. In addition to this, you can also increase engagement by running a contest on Instagram regularly. Users love being offered free services or products and contests create a goodwill in your followers’ community. As a result, you receive more engagement and improve brand awareness. Instagram stories are again a pretty good way to announce contests and encourage more entries.
Informative and Interesting Captions
Educating your audience is a slower but a very effective way of building your brand. Providing information that is useful to your followers can eventually covert them into customers. You can use your captions to educate followers about the pictures you are posting. For instance, several photography accounts on Instagram give information on how their photo processing works. They write detailed captions describing their photography equipment and capturing techniques. Another way to write interesting captions is to ask questions or include a call to action that can start some conversation with your followers. The questions should be relevant to their interests as they can help boost engagement rates. Consistently adding good captions with your posts can help build up trust and boost brand awareness among your followers.
An Instagram pod is simply a group of users who are willing to engage on each other’s content to help boost posts in users’ feeds. This can take a little more organizing and searching but is a very easy process. You need to let everyone in the pod know when you share a new post and then, users visit the post and like it. Your post receives a lot of engagement within the first hour and Instagram algorithm considers it a good post and shows it more often. However, for Instagram pod, you need some like-minded users, preferably in your industry or having a similar follower base. Every member in the group needs to be committed to the pod so that all accounts receive their due attention.
If you have an upcoming event or you are promoting a product or service that you want to bring to users’ attention, Instagram ads are the way to go. Instagram features several different types of ads that can be used to fulfil various objectives and target specific audiences, such as photo ads, video ads, carousel ads and story ads. You can use ads on Instagram to drive awareness of your products or services, connect with the potential customers, increase sales and drive more traffic to your website.